Bollywood & Online Casinos
Bollywood and casinos have had a strong correlation since times immemorial. Several decades ago Dev Anand featured in the blockbuster movie Gambler. Since then casinos have always been viewed as a starry and classy activity.
The trend continues till date with movies like Jannat, Race and Teen Patti which spun their primary plot around betting and casinos.
Celebrity endorsements are not new in the world of marketing. However, the close connection between bollywood and casinos makes it an obvious choice for online casinos to feature Bollywood celebrities in their promotions.
Bollywood celebrities are not only seen promoting online casinos in online advertisements but also via their Instagram and Twitter handles.
Many Bollywood stars are brand ambassadors of online casino companies. Listed below are names of some of the famous Bollywood stars who promote online casinos in India and around the world.
- Sunny Leone
The Jism 2 actress is a popular face in independent mainstream events, films, and television series. Sunny Leone serves as the brand ambassador of the online casino JeetWin.
Sunny Leone has a huge following on Instagram and Facebook. So Jeetwin’s partnership with her helps their brand reach out to a broad Indian audience who knows and follows Sunny Leone.
Along with attending promotional events, Sunny also participates in the live casino version on the site. Sunny Leone also has a complete casino slot titled Bollywood Diva dedicated to her.
- Arjun Rampal
Arjun Rampal has enjoyed a great career in Bollywood. He made his acting debut in the romantic flick Pyaar Ishq Aur Mohabbat and has since acted in more than 40 films
With Poker High, Arjun is getting into the online casino business acting as a brand ambassador for the legal online poker site. The actor claims that poker is a great recreational game and it keeps him going every day.
- Nawazuddin Siddiqui
Nawazuddin Siddiqui is hands down one of the most talented new actors in the Bollywood industry. He is known for his realistic portrayals of deep and flawed characters.
Poker Star must have seen his influence on the younger population when they decided to hire him as their brand ambassador. He regularly features in their advertisements and promotes the game.
- Anita Hassanandani
Anita is known for her engaging appearance in Bollywood movies. She has portrayed various roles in Hindi, Tamil and Telugu television serials. Anita Hassanandani is the brand ambassador for Poker Raj. She promotes this online casino site by participating in live events also.
Poker Raj has its roots in Bollywood itself. This site was launched by Raj Kundra and attempts to offer its audience a 360 degree casino experience.
- Amy Jackson
Amy Jackson is a British actress and model best known for her work in Indian films. A former Miss Teen World, Jackson has appeared in over fifteen films.
Amy Jackson was recently announced as the brand ambassador of Rummy Passion. Amy primarily engages in the promotion of Rummy Passion through online methods like social media. Rummy Passion is an online rummy brand that has garnered immense popularity in a short period of time. It has been touted as India’s most loved rummy destination.
The trend continues…
Recently, there were a few objections around Bollywood celebrities promoting online casino sites. However, this has not deterred them from promoting and participating in their favorite casinos. Indeed, the trend of Bollywood celebrities being the face of online casinos is here to stay.