Cloud telephony startup Exotel acquires customer feedback company Voyce


Exotel, a Bangalore-based virtual business telephony company, has acquired Voyce, a company which allows businesses to get real time customer feedback, to strengthen Exotel’s customer service offerings. The financial details of the deal were undisclosed.

Varun Raj and Nikhil Kumar, two of Voyce’s five co-founders (Arun Raj, Satendra Singh and Sushil Shah) will join Exotel and lead partnerships and alliances at Exotel. Voyce claimed to work with over 20 enterprise hospitality chains in India and was founded in 2014. Exotel claims over 1,000 clients and 70 employees. Dailybouncer report from september states that Exotel plans to hire 130-150 employees by the end of next year, after seeing a demand and adoption of its services.

Croak acquisition: In February this year, Exotel acquired the voice-based media startup! for an undisclosed amount, given that there was an overlap in the nature of the problems both the teams were solving. Exotel said that this acquisition would help it improve its services, adding that it planned to acquire more startups in the voice space.

Funding: The company counts Zivame, LocalOye, Ola, Jain Heights, Practo, TimeSaverz, Expedia, Uber, UrbanLadder, ApartmentAdda, Godrej, Printvenue, redBus, Barbeque Nation among others as clients currently. The company also claimed to have set up about 650 call centres since inception. In 2012, Exotel had raised Rs 2.5 crores in its Series A funding from Blume Ventures and Mumbai Angels in return for a 25% stake.

Exotel was founded by Shivakumar Ganesan, Ishwar Sridharan, Siddharth Ramesh and Vijay Sharma in 2011. It provides cloud telephony services for small and medium enterprises including virtual phone numbers, IVR greetings and call routing, call centre setup and cash on delivery verification among others.

The company deploys cloud-based telephony solutions to replace communication hardware systems, to reduce costs, space requirements and maintenance efforts. It also offers a virtual dashboard that offers various tools to help businesses manage several areas like sales, marketing, customer support, business intelligence, and analytics.


Asmaa Mubita is a Kenyan journalist of international repute with over fifteen years of experience in broadcast journalism. Asmaa Mubita began his journalism career at the Kenyan state broadcaster (KBC) and later worked at the KTN owned by the Standard Group and Citizen Television, the flagship brand of Royal Media Services. These exploits together with his reporting experience with the Voice of America, CNN and BBC have been rewarded with local and global recognition.